What is the value?
ActiveGUARD plans feature click forensic monitoring with highly customizable protection rules to:
protect against common threat sources to generate budget savings
optimize Google Ads campaigns for better ROI
Who is it for?
This service level is perfect for small businesses getting repetitive fraudulent or low-value paid traffic from Google Ads campaigns.
What are the key features?
ActiveGUARD comes with (amongst other features):
Customizable automated rules (Click Frequency, Target Frequency, Invalid Clicks) with up to 5 rules of every type
360 Google Ads exclusion management
Customizable rule conditions (campaign, ad-group)
3 months data retention for 5,000+ monthly ad clicks
What is the next tier?
The next service tier is PremiumGUARD, offering advanced click tracking and protection / optimization rules, with priority support.