When you start tracking conversions with ClickGUARD you can rely on an additional layer of actionable data for proactive campaign optimization.
You can block IP addresses of visitors who convert into paying customers or subscribers so that you don't have to pay for potential future ad clicks. You can enable this feature in Settings -> Conversion Tracking:
This is an advanced optimization option that keeps your budget safe from unwanted expenses. In order for it work you will need to make sure that the website tracking code is properly installed and that you're tracking conversion events.
Blocking IP after paid or organic conversion
By default, when turning the auto-block option for converted click sources, ClickGUARD will block the IP address only when the conversion happens after a paid ad click.
If you want to block after organic conversion as well, make sure to uncheck the option to "Block after paid conversion only":