Fraudulent tags are a broad way of tagging clicks that is used for clicking patterns that indicate click fraud. These are usually reserved for:

  • repetitive clicks from the same IP address
  • repetitive INVALID clicks from the same IP address
  • clicks from various threats (proxies, blacklisted IPs, etc)
  • clicks where unique device cannot be determined and user behavior cannot be recorded
  • clicks from bots

How to tag clicks as fraudulent?

You can opt-in to tag clicks as "fraudulent" in your Advanced Rules. If you are using Simple Rules some clicks will be automatically tagged as "fraudulent".

Learn more about click tags here.

Did this answer your question?