Articles on: General

How does ClickGUARD make exclusions in Google Ads?

When an exclusion is created in ClickGUARD, manually or when automated rules are triggered, ClickGUARD instructs Google Ads to create an exclusion record for the affected campaign(s).

These instructions include:

IP address blocks

IP range blocks

ad placement exclusions

In the back, ClickGUARD sends a message to Google via Google Ads API and awaits for the response to confirm that the given entity is excluded.

IP addresses, IP ranges and ad placements are usually excluded for a specific time period you've configured within your rules and settings.

Updated on: 24/02/2023

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